Page 44 - CMA Journal (Nov-Dec 2024)
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Ha       rnessing Digit                            a   l                   F oc us  S ec t ion
              Harnessing Digital


              Tools to Strengthen
              Tools to Strengthen                                                                                                                          Role of Digital Tools in Enhancing Sustainability    can trace raw materials and monitor supply chains to                                                                                     •   Millat Tractors  utilizes  real-time  data  platforms  to
                                                                                                                                                           Reporting
                                                                                                                                                                                                                ensure sustainable practices are followed. Although
                                                                                                                                                                                                                                                                                                                                                             monitor energy consumption, achieving a 10%
                                                                                                                                                           Digital tools are revolutionizing the way businesses collect,   blockchain adoption in Pakistan remains limited, its                                                                              reduction in energy use per unit of production in 2023.
                                                                                                                                                                                                                potential to enhance supply chain transparency and
              Sustainability Reporting                                                                                                                     analyze, and disclose ESG data. These  technologies  not   strengthen responsible business practices is                                                                                       •   Unilever Pakistan has implemented platforms like
              Sustainability Reporting
                                                                                                                                                           only improve the accuracy of reporting but also reduce the
                                                                                                                                                                                                                                                                                                                                                             Measurabl to streamline sustainability reporting,
                                                                                                                                                                                                                signi cant. PwC’s report reveals that 53% of
                                                                                                                                                           time required to generate reports, ensuring compliance
                                                                                                                                                           with global standards. Deloitte's 2024 CxO Sustainability   businesses are exploring blockchain to improve                                                                                        leading to a 15% reduction in packaging waste in
                                                                                                                                                                                                                                                                                                                                                             2023 while improving energy e ciency.
                                                                                                                                                                                                                transparency in ESG reporting.
                                                                                                                                                           Report underscores that  43% of businesses view
                                                                                                                                                           automation, including technologies like AI, machine   4)  Cloud-Based Reporting Platforms:  Cloud-based                                                                                       Recommendations for Strengthening
                                                                                                                                                           learning, and blockchain, as crucial to driving operational   platforms are essential for automating the collection,                                                                          Sustainability Reporting in Pakistan
                                                                                                                                                           e ciency and improving sustainability outcomes.      storage, and analysis of ESG data. These platforms                                                                                       To further enhance sustainability reporting in Pakistan,
                                                                                                                                                                                                                enable businesses to centralize their ESG data,
              Sustainability has evolved from a peripheral issue to a   long-term  corporate                                                               By adopting these digital tools, businesses can not only   improve collaboration across departments, and                                                                                      the recommended actions are:
               core element of corporate strategy. As global    value. Furthermore, 85%                                                                    reduce their carbon footprints and optimize energy use   ensure compliance with local and international                                     •  Lack of Skilled Workforce:  A  shortage  of expertise  in   •  Invest in Digital Infrastructure: Expanding access to
              environmental  concerns   intensify  and  societal  of global companies                                                                      but also enhance operational e ciency, leading to cost   sustainability standards. According to PwC, 60% of                                     elds such as AI, blockchain, and IoT hinders the   digital infrastructure,  particularly for SMEs, will enable
              expectations shift, businesses are increasingly turning to   increased their invest-                                                         savings and improved pro tability while meeting      businesses have adopted cloud-based solutions for                                         widespread  adoption  of  these  technologies.    businesses to make better use of sustainability reporting
              digital tools to advance their sustainability agendas and   ments in sustainability                                                          sustainability goals. For instance, AI and Machine   ESG reporting, reducing the need for physical                                             Addressing this skills  gap through targeted training   tools.
              comply with environmental, social, and governance (ESG)   in 2024, demonstrating                                                             Learning (ML) analyze massive datasets, predict future   infrastructure while enhancing operational e ciency.                                  programs is crucial for broader adoption.
              standards. This article explores the transformative role of   a  broader  shift  toward                                                      sustainability challenges, and provide actionable insights                                                                                  Opportunities                                     •  Incentivize  Green Technologies:  Tax incentives  for
              digital tools in sustainability reporting with a special focus   embedding  sustainable                                                      to guide decision-making.                         5)  Internet of Things (IoT): The Internet of Things (IoT)                                                                                     businesses adopting green technologies can encourage
              on how these tools are advancing ESG practices within   practices in business                                                                The same report indicates that 55% of global businesses   provides real-time data on key sustainability metrics                             •  Attracting International Investment:  As  global   digital tool adoption for sustainability.
               Pakistan’s emerging sustainability landscape.    strategies  to  foster                                                                     have seen tangible improvements in sustainability    such as energy consumption, water usage,                                                  investors increasingly prioritize sustainability, Pakistani   •  Foster Public-Private Collaboration: Strengthening
                                                                                                                                                                                                                emissions, and  waste. IoT devices continuously
              Global Perspective on Sustainability Reporting    innovation, create value,                                                                  practices through investments in AI and ML, particularly in   monitor these metrics, enabling businesses to                                    companies that adopt digital tools for enhanced ESG   cooperation  between  the  government,  private  sector,
                                                                and mitigate risks.                                                                                                                                                                                                                       reporting will be better positioned to attract  foreign   and technology providers will accelerate digital tool
              Sustainability reporting has become a fundamental   Pakistan’s Emerging  Raeenah J. Siddiqui, ACMA                                           resource optimization and carbon reduction. While these   optimize  resource  consumption  and  reduce  their                                  capital. Aligning with international standards can help   adoption.
              aspect of corporate transparency across the globe.   Sustainability          Assistant Director,                                             tools are still being introduced in Pakistan, industries such   environmental impact. In Pakistan, industries such as                          these businesses compete globally.
              Companies now face heightened demands from        Landscape              Examinations, ICMA Pakistan                                         as energy and manufacturing are beginning to explore   agriculture,  energy,  and  manufacturing  are                                                                                         •  Engage the Financial Sector: The  nancial sector can
              regulators, investors, and consumers for credible and                                                                                        their potential to enhance ESG practices.            beginning to embrace IoT technologies. IoT-enabled                                     •  Enhancing Brand Reputation: Transparent  ESG      drive sustainability by incorporating ESG factors into
              accurate data regarding their ESG activities. Regulatory   Sustainability reporting in Pakistan is still in its nascent                      Some of the key digital tools reshaping              devices can help optimize irrigation in agriculture,                                      reporting strengthens a company’s brand reputation.   investment decisions, encouraging businesses to
              frameworks,  such  as the European  Union’s  Corporate   stages compared to more developed economies.                                                                                             reduce water wastage, and track emissions in                                              By adopting digital tools, businesses can demonstrate   implement robust sustainability practices.
              Sustainability Reporting Directive (CSRD) and the U.S.   However,  the  Securities  and  Exchange Commission  of                             sustainability reporting include:                    manufacturing. PwC's report indicates that 47% of                                         their commitment to responsible environmental and
              Securities  and   Exchange   Commission’s  (SEC)  Pakistan (SECP) has taken signi cant steps toward                                          1)  Data Management Platforms (DMPs): Data           businesses are utilizing IoT to monitor and optimize                                      social practices, which in turn fosters consumer loyalty.  •  Invest in Climate Data: Expanding investments in
              climate-related disclosure guidelines, are establishing   improving ESG transparency.  Through the issuance of                                  Management Platforms (DMPs) centralize ESG data   sustainability metrics.                                                                •  Boosting  Operational E ciency:  Digital tools not   climate-related data technologies will improve
              rigorous standards for ESG reporting. These frameworks   guidelines encouraging publicly listed companies to                                    collection and  analysis, enabling  businesses to   Pakistan’s agriculture sector, which is vital to its economy,                                                                             reporting accuracy and help Pakistani businesses meet
              require businesses to disclose detailed, standardized ESG   report on their ESG performance, the SECP has set the                               streamline operations such as energy use, waste   faces signi cant sustainability challenges, particularly                                  only improve reporting accuracy but also streamline   global sustainability standards.
              data, enabling stakeholders to evaluate sustainability   foundation for greater corporate responsibility in                                     management, and supply chains within a single   concerning  water usage  and carbon  emissions.  The                                        operations, reduce waste, and optimize resource   Conclusion
              performance e ectively.                           Pakistan. While the banking and manufacturing sectors                                                                                        adoption of digital tools like IoT-enabled irrigation                                        usage, leading to greater operational e ciency and
                                                                are making strides, other critical industries like                                            system.  This leads to more consistent and timely   systems can help optimize water use, reduce waste, and                                  pro tability.                                  Digital tools are transforming sustainability reporting by
              According to PwC's Banking Publication 2024 – Road to                                                                                           reporting, especially in Pakistan, where fragmented                                                                                      Enhancing Sustainability Reporting                enabling companies to collect, analyze, and disclose ESG
              Sustainability,  77% of banking executives expect   agriculture and technology must also embrace                                                data systems often present challenges. According to   improve crop yields. Companies such as Cropster and                                through Digital Tools                             data   more  e ciently.  As  global  sustainability
              regulations on sustainability disclosures to tighten within   sustainability solutions to mitigate environmental                                PwC's 2024 report, 62% of  nancial institutions have   AgriSense in Pakistan are utilizing data management                                                                                 expectations rise, adopting these technologies has
              the next  ve years, signaling growing global demand for   impact and stay competitive globally.                                                 adopted DMPs to centralize ESG data, improving   platforms to monitor soil moisture, crop health, and                                    Several  leading  Pakistani  companies have  successfully   become essential for businesses to remain competitive.
              ESG transparency. In line with this trend, the Deloitte CxO   Pakistan’s vulnerability to climate change, highlighted by                        reporting accuracy and facilitating more informed   weather patterns. These technologies optimize irrigation                             adopted digital tools to enhance their sustainability   While challenges such as technological gaps and
              Sustainability Report 2024 notes that 60% of CEOs now   the 2022  oods that caused over $14.9 billion in                                        decision-making.                               and  reduce  pesticide  use,  ultimately  contributing  to                                reporting practices, demonstrating the potential for   regulatory hurdles persist, digital solutions o er
              prioritize climate-related risks, and more than half   damages, underscores the urgent need for businesses                                                                                     more sustainable farming practices. This not only helps                                   others to follow suit:                            signi cant bene ts, including operational improvements
              recognize  that  sustainability  will  signi cantly  in uence   across sectors to integrate sustainable practices into their                 2)  Arti cial Intelligence (AI) and Machine Learning   farmers meet local regulations but also positions them
                                                                operations. In alignment with the Paris Agreement,                                            (ML): Arti cial Intelligence (AI) and Machine Learning   favorably in global supply chains, where sustainable                            •  Engro  Corporation automated the collection of   and increased transparency.
                        Growth strategy                    78%  Pakistan has committed to reducing its greenhouse gas                                         (ML) are essential technologies for analyzing large ESG   sourcing is becoming increasingly important.                                      environmental data, including energy consumption   By embracing these tools, Pakistan can not only
                                                                emissions and enhancing climate resilience. This further                                      datasets, identifying patterns, and  predicting  future   Challenges and Opportunities for Businesses in Pakistan                           and emissions, resulting in a 19% reduction in energy   strengthen its sustainability practices but also position
                   Increasing productivity          54%         emphasizes  the necessity for  businesses  operating in                                       sustainability challenges to enhance decision-making.                                                                                       use per unit of production from 2021 to 2023.  itself as a regional leader in ESG standards. With the right
                                                                Pakistan to adopt sustainable practices.                                                      These technologies optimize resource usage, reduce   While digital tools o er signi cant bene ts for                                                                                       investments in infrastructure, training, and public-private
              Expansion of product offering       46%                                                                                                                                                        sustainability reporting,  businesses in  Pakistan  face                                  •  Habib Bank Limited (HBL)  tracks its carbon
                                                                Moreover, growing investor awareness of environmental                                         waste, and manage carbon emissions. PwC's 2024   several challenges in adopting these technologies.                                         emissions, water usage, and waste management using   collaboration, businesses in Pakistan can unlock new
                   Net zero/ sustainability      43%                                                                                                          publication reveals that 45% of businesses have                                                                                                                                            market  opportunities, attract  international investment,
                                                                risks and increasing consumer demand for transparency                                                                                        Challenges                                                                                   digital platforms, achieving a 5% reduction in its
                   Risk/ building resilience    39%             in business operations are compelling companies in                                            integrated AI and ML into their sustainability e orts.                                                                                      carbon footprint in 2023.                      and build a more sustainable and pro table future.
                                                                Pakistan to adopt more robust sustainability reporting                                     3)  Blockchain for Enhanced Transparency: Blockchain   • Overcoming  Infrastructural  and  Regulatory                                                                                          About the Author:  Raeenah Junaid Siddiqui,  an  Associate
                           Cost cutting      29%                practices. With international investors and global supply                                     technology ensures transparency and accountability   Hurdles: Limited access to digital infrastructure and                               •  Faysal Bank uses digital tools to align its ESG reports   Member of the Institute of Cost and Management Accountants of
                                                                chains demanding clear ESG disclosures, Pakistani                                                                                              evolving regulatory frameworks present signi cant                                          with global standards like the Global Reporting   Pakistan (ICMAP) and the Pakistan Institute of Public Finance
                Poor business performance  16%                                                                                                                in sustainability reporting by providing an                                                                                                 Initiative (GRI) and the UN Sustainable Development
                                                                businesses  utilizing  digital  tools  for  sustainability                                    immutable, veri able record of transactions. This is   challenges for businesses in Pakistan, often resulting                                                                               Accountants (PIPFA), currently serves as Assistant Director of
                                                                reporting can gain a competitive edge, attract                                                especially  important  for  verifying  ESG  claims.  In   in  ine ciencies  and hindering  the  full  adoption  of                          Goals  (SDGs),  facilitating  better  access  to  Examinations at ICMAP. She has around seven years of experience of
                  PwC | Banking Publication 2024 - Road to Sustainability  investment, and enhance consumer trust.                                                                                             digital solutions.                                                                         international markets.                          working in the  nancial services and education sectors in Pakistan.
                                                                                                                                                              industries such as agriculture and textiles, blockchain

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